2020年3月23日 星期一

sponsorship, confirm, confirmed cases, advertorial drive for/at, bring down, master stroke, nerve-destroying


Just published: front page of the Financial Times, UK edition, Monday 23 March https://on.ft.com/2UbQVHI

BACKGROUND
The initial cases of novel coronavirus (2019-nCoV)–infected pneumonia (NCIP) occurred in Wuhan, Hubei Province, China, in December 2019 and January 2020. We analyzed data on the first 425 confirmed cases in Wuhan to determine the epidemiologic characteristics of NCIP.

1 日前 - The outbreak first started in Wuhan, China, but cases have been identified in a growing number of other international locations, ... Excludes those with contact to a known case. ... States with confirmed 2019-nCoV cases ...



Discover Haruki Murakami’s Advertorial Short Stories: Rare Short-Short Fiction from the 1980s via Open Culture
"It was nerve-destroying. But after five months I got Stanley to switch production to the Republic of Ireland - which I thought was my masterstroke."

   

Barcelona agree record shirt deal

Barcelona end their history of refusing commercial shirt sponsorship as they sign a record £125m deal with the Qatar Foundation.

On Nov. 27, 1973, the Senate voted 92-3 to confirm Gerald R. Ford as vice president, succeeding Spiro T. Agnew, who'd resigned.

Big Cash Edge Powers Obama in Drive for '12

By NICHOLAS CONFESSORE and GRIFF PALMER
President Obama has spent as much as the Republicans have raised thus far.
PM pledge to 'bring down bills'
The prime minister says the government needs to work "harder and faster" to bring down energy bills ahead of a summit on gas and electricity prices.

Quote:
"Fraud and falsehood only dread examination. Truth invites it."Samuel Johnson





master stroke




noun

  • a very skilful and opportune act:Klein’s master stroke was the creation of the advertorial

dread
v., dread·ed, dread·ing, dreads. v.tr.
  1. To be in terror of.
  2. To anticipate with alarm, distaste, or reluctance: dreaded the long drive home.
  3. Archaic. To hold in awe or reverence.
v.intr.
To be very afraid.

n.
  1. Profound fear; terror.
  2. Fearful or distasteful anticipation. See synonyms at fear.
  3. An object of fear, awe, or reverence.
  4. Archaic. Awe; reverence.
adj.
  1. Causing terror or fear: a dread disease.
  2. Inspiring awe: the dread presence of the headmaster.
[Middle English dreden, short for adreden, from Old English adrǣdan, from ondrǣdan, to advise against, fear : ond-, and-, against; see un-2 + rǣdan, to advise.]


 drive
n.
  1. The act of driving.
  2. A trip or journey in a vehicle.
  3. (Abbr. Dr.) A road for automobiles and other vehicles.
    1. The means or apparatus for transmitting motion or power to a machine or from one machine part to another.
    2. The position or operating condition of such a mechanism: "He put his car into drive and started home" (Charles Baxter).
    3. The means by which automotive power is applied to a roadway: four-wheel drive.
    4. The means or apparatus for controlling and directing an automobile: right-hand drive.
  4. Computer Science. A device that reads data from and often writes data onto a storage medium, such as a floppy disk.
  5. A strong organized effort to accomplish a purpose. See synonyms at campaign.
  6. Energy, push, or aggressiveness.
  7. Psychology. A strong motivating tendency or instinct related to self-preservation, reproduction, or aggression that prompts activity toward a particular end.
  8. A massive, sustained military offensive.
    1. Sports. The act of hitting, knocking, or thrusting a ball very swiftly.
    2. Sports. The stroke or thrust by which a ball is driven.
    3. Basketball. The act of moving with the ball directly to the basket.
    1. A rounding up and driving of cattle to new pastures or to market.
    2. A gathering and driving of logs down a river.
    3. The cattle or logs thus driven.
phrasal verb:
drive at
  1. To mean to do or say: I don't understand what you're driving at.
[Middle English driven, from Old English drīfan.]
drivability driv'a·bil'i·ty n.
drivable driv'a·ble adj.


confirm[con・firm]

  • 発音記号[kənfə'ːrm]
[動](他)
1III[名]/that節]〈陳述・証拠などを〉真実[正当, 正確]だと立証する, 確証する
confirm hotel reservations
ホテルの予約を確認する
They confirmed to him that she had been there for two years.
彼らは彼女がそこに2年いたのは間違いないと彼に伝えた
The girl has been confirmed dead.
その少女は死亡が確認された.
2 〈契約・協定などを〉(正式に)承認する, 裁可する;〈条約を〉批准する
confirm a nomination
(官職などの)任命を許可する
confirm an agreement [a treaty]
協定[条約]を批准する.
3III[名][副]]〈人の〉(決意などを)強める, 固める((in ...))
The accident confirmed him in his fear of driving.
その事故で彼はますます運転がこわくなった.
4 《教会》〈人に〉堅信の秘跡を授ける, 堅信礼を行う, 授堅する.
5 〈地位などを〉確立する, 裏付けるところがある.
[ラテン語confirmāre (con-完全に+firmusしっかりと+-āre不定詞語尾=完全にしっかりとしたものとする). △FIRM1, INFIRM(弱い)]
con・firm・a・ble

sponsorship
(spŏn'sər) pronunciation
n.
  1. One who assumes responsibility for another person or a group during a period of instruction, apprenticeship, or probation.
  2. One who vouches for the suitability of a candidate for admission.
  3. A legislator who proposes and urges adoption of a bill.
  4. One who presents a candidate for baptism or confirmation; a godparent.
  5. One that finances a project or an event carried out by another person or group, especially a business enterprise that pays for radio or television programming in return for advertising time.
tr.v., -sored, -sor·ing, -sors.
To act as a sponsor for.

[Late Latin spōnsor, sponsor in baptism, from Latin, surety, from spōnsus, past participle of spondēre, to pledge.]
sponsorial spon·so'ri·al (-sôr'ē-əl, -sōr'-) adj.
sponsorship spon'sor·ship' n.
1. Advertiser who pays for part or all of a television or radio program by running one or more advertisements during the program. Sponsorship entitles the advertiser to a mention as the program's sponsor, and to a specific amount of commercial time throughout the program, depending on the time of day, the type of program (local vs. Network), and the station's regulations.
2. Donor who provides a substantial portion of the funding to an event. Event sponsors typically receive publicity such as banners and signs at the event as well as prominent mention in printed materials and event advertisements. A title sponsor is added to the name of the event, such as "Bailey's American Ski Classic." Sponsorships enable marketers to leverage their marketing dollars by gaining more publicity and goodwill than those same dollars could have purchased directly. See also public relations; underwriter.



スポンサーシップ【sponsorship】

    後援者・保証人であること。スポンサーであること。

[名][U]財政援助, 後援, 支持, 発起;名づけ親
under the sponsorship of ...
…の後援で.



advertorial



Line breaks: ad¦ver|tor¦ial
Pronunciation: /ˌadvəːˈtɔːrɪəl /    台灣用"廣編"稱之:廣編稿是客戶希望讓消費者對於他們的產品或




Definition of advertorial in English:

NOUN

newspaper or magazine advertisement giving information about a product in the style of an editorialor objective journalistic article.

Origin

1960s (originally US): blend of advertisement and editorial.

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