2020年3月14日 星期六

toot, horn in on, coattail, coattail effect, blow (or toot) one's own horn

 

Also in the Book Review

James McBride

James McBride: By the Book

The author of "The Color of Water" and "The Good Lord Bird" says his favorite novelist is Toni Morrison. "She plays off the horn, like Coltrane did. She busts through the form."

 

Ambushed!

Some clever marketers are using ambush marketing to horn in on multi-million dollar sport sponsorships--for free. There are a surprising number of ways that companies can ride the coattails of--or deviously undermine--legitimate sponsor promotions. Read more »
For those buying Bank of America stock on the coattails of Warren Buffett's investment, Chinese electric vehicle maker BYD provides a cautionary tale.



John William Coltrane, also known as "Trane", was an American jazz saxophonist and composer. Working in the bebop and hard bop idioms early in his career, Coltrane helped pioneer the use of modes in jazz and later was at the forefront of free jazz. Wikipedia

cóattàil[cóat・tàil]

[名]((〜s))
1 (男性の上着の)後ろすそ.
2 ((米))(選挙で)仲間の弱い候補者をいっしょに当選させる強い候補者の力
ride [hang, climb] on a person's coattails
人のおかげで成功[出世, 当選]する.
on a person's coattails/on the coattails of a person
(1) 〈人の〉助けで, おかげで. ⇒2
(2) 〈人の〉あとを追って, あとに続いて.
━━[形]弱い候補者を当選させる強い候補者の力の;便乗した
the presidential coattail vote
強い大統領候補と同じ党の議員候補に投票する行動.

coattail effect 裙襬效應

The coattail effect is the tendency for a popular political party leader to attract votes for other candidates of the same party in an election.

Coattail Effect也即衣尾效應,也叫裙擺效應、裙擺效應,字面上意思是外套的下擺,所謂“衣尾”部分。在美國政治術語中,通常表示“拉抬候選人聲勢”。如果某位候選人(尤其是總統候選人)票房魅力十足,那麼大選年時,他前往各州巡迴造勢,與他同黨派的參、眾議員候選人就會同台造勢。所到之處,沾總統候選人止光,總能號召大批仰慕者、支持者共襄盛舉,達到“水幫魚,魚幫水”的效果。

---2016.1月.2

蘋論:裙襬效應與分裂投票


這次大選共有總統、立委及政黨3張選票,嚴格來說,這是3場不同選舉;但3場選舉同一天投票,將互相牽制影響。儘管多數人認為這場總統大選勝負幾無懸念,三合一選舉卻讓區域與不分區立委選情顯得詭譎難測。
一般而言,總統選舉有近75%的投票率(早期甚至達8成),但區域立委選舉僅6成,兩者投票率相差近15%;換句話說,15%的選民原只想投總統票,選舉三合一後,只好「連帶」投出其他兩張選票,導致總統選舉票常牽動立委選票,就是所謂「裙襬效應」。
裙襬效應對於總統大選處於劣勢的政黨相當不利,劣勢政黨只好使出「分裂投票」對抗,希望選民分開投「總統票」與「區域立委」票,減少傷害。
裙襬效應不但會拉高總統大選領先陣營的投票率,也會降低落後陣營支持者的投票意願(支持者認為反正要輸了,不想投票),這對落後陣營尤為不利。

藍軍得拼領先10%

藍軍陣營裡的領先區域如台北丁守中、林郁方,以及桃園的陳學聖等人最近紛紛陷苦戰,就是蔡英文的「裙襬效應」逐漸發威所致,隨選舉進入最後兩周,裙襬颳起的旋風只會越來越強。
至於藍軍祭出的分裂投票是否能對抗裙襬效應,取決於兩項條件:一、該區域為傳統藍軍的絕對優勢或基層實力超強區,如台北大安文山及苗栗山海線區域;二、民進黨與第三勢力未適當整合的區域,如台北的北松山等。但即便上述區域,國民黨立委也都面臨強力挑戰。
由於蔡英文始終以2成以上比率領先朱立倫,有裙襬效應助威,若藍軍立委候選人若未穩定領先近10%,都不宜輕忽最後兩周的變化。
裙襬效應也擴及政黨票流向。原堅持與民進黨劃清界線的綠社盟,選舉最後關頭也不再刻意切割蔡英文,改採聯合戰線;而包括綠社盟與時代力量最後催票,都可能反過來挹注蔡英文的總統票。 

總統權力不斷膨脹

相反地,與國民黨光譜接近的新黨及信心希望聯盟等,卻趁國民黨氣虛大肆攻城掠地,分食原屬國民黨的政黨票,讓藍營選情雪上加霜。
三合一大選使優勢總統候選人獲超額國會席次紅利,原該制衡總統的國會選舉成其附庸。
美國可透過國會期中選舉,適時監督行政權;台灣卻因三合一選舉,讓總統權力不斷膨脹,這是當初修憲之誤,如今已難以矯治。 
horn in on
Intrude, join without being invited. For example, She has a rude way of horning in on our conversations. This expression alludes to an ox or bull pushing in with its horns. [c. 1900]

blow (or toot) one's own horn

North American informal talk boastfully about oneself or one’s achievements.

toot

Pronunciation: /tuːt/
Translate toot | into German | into Italian | into Spanish

noun

  • 1a short, sharp sound made by a horn, trumpet, or similar instrument: an accidental toot from the saxophonist the blue van’s familiar toots
  • 2 informal a snort of a drug, especially cocaine: he still likes a toot
  • [mass noun] cocaine: you won’t have me to supply you with free toot
  • 3North American informal a spell of drinking and lively enjoyment; a spree:a sales manager on a toot

verb

[with object]
  • 1sound (a horn or similar) with a short, sharp sound:an impatient motorist tooted a horn
  • [no object] make a toot:a car tooted at us
  • 2 informal snort (cocaine): the drawbacks of tooting cocaine

Derivatives



tooter

noun

Origin:

early 16th century: probably from Middle Low German tūten, but possibly an independent imitative formation

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