blitz, nationalism, peek, groovy

Western Olympic Ads Cheerlead for China
By DAVID BARBOZA
Global corporations are appealing to nationalism in an advertising blitz the likes of which China has never seen.


在1940年9月7日，納粹德國出動大批轟炸機，以倫敦為主要目標展開報復性空襲，回應先前英國皇家空軍襲擊德國首都柏林。 在隨後的一年當中，英國各主要城市均受到了大規模的襲擊，損失慘重。英國的報章以德語的閃電-"Blitz"形容德軍的空襲，從此這段歷史便被稱為"The Blitz"。




No other book on the market explores global contemporary packaging to the extent and detail that Package Design Now! does. Practically everything you buy comes in some sort of package—some are just functional, while others strive to be as innovative, elegant, and eye-catching as possible. This book features eye-catching package icons from Apple iPhone to De Beers diamonds, that reveal the hard work dedicated to deliver these products with intense appeal, including in-depth case studies about package design developments, giving readers a peek at the way packaging is made and designed.


Those electrons were smashed into a metal target to generate the high-energy X-rays that Livermore's physicists needed to peek inside ageing bombs and check that they were still in working order. But Dennis Matthews, one of Livermore's more medically minded programme directors, realised that by changing the polarity of the machine it could be used to accelerate positively charged protons, rather than negatively charged electrons. He then teamed up with the cancer centre at the University of California, Davis, to investigate the possibility of using a DWA for proton therapy.


BOOKS OF THE TIMES
A Groovy Pad Full of Gods and Gurus 
By WILLIAM GRIMES
Gods, gurus and eccentric relatives compete for primacy in Kirin Narayan’s enchanting memoir of her childhood in Bombay (present-day Mumbai).




What do Arthur, Night Shift, Tough Guys, The Spy Who Loved Me, You've Got Mail and Grace is Gone have in common? Carole Bayer Sager. Sager is the songwriter who wrote the lyrics to those and dozens of other hit songs, starting with The Mindbenders' "A Groovy Kind of Love" in 1966. Her lyrics have won an Oscar, a Grammy and two Golden Globe awards, and she's still going strong. Happy birthday to Carole Bayer Sager, who turns 61 today.



If you’re not ready to commit, try a wall decal by Butch & Harold. “The large peel- and- stick images” — of dogs, birds and groovy patterns — have “frame-like borders,” says Marianne Rohrlich: “instant art.”




groovy
adjective OLD-FASHIONED SLANG
very fashionable and interesting:
That's a groovy hat you're wearing, did you knit it yourself?



peek Show phonetics
verb [I]
1 to look, especially for a short time or while trying to avoid being seen:
Close your eyes. Don't peek. I've got a surprise for you.
I peeked out the window to see who was there.
The children peeked over the wall to see where the ball had gone.
The film peeks behind the scenes of a multinational corporation.

2 peek out/through, etc. to stick out slightly and be partly seen:
I could just see her petticoat peeking out from under her skirt.

peek Show phonetics
noun INFORMAL
have/take a peek to look at something for a short time:
If I'm passing by I might take a peek at the new premises.




blitz (ATTACK)
noun [C]
a fast, violent attack on a town, city, etc. usually with bombs dropped from aircraft

the Blitz noun [S]
the big attacks on British towns made by German aircraft in 1940-1:
She was killed in/during the Blitz.

blitz verb [T]
blitz (ACTIVITY) noun [C]
1 a lot of energetic activity:
The car was launched with a massive media/advertising blitz, involving newspapers, magazines, television and radio.

2 SPECIALIZED when both players have to make a lot of moves in a very short period at the end of a timed game of chess, before the time allowed is past

nation Show phonetics
noun
1 [C] a country, especially when thought of as a large group of people living in one area with their own government, language, traditions, etc:
All the nations of the world will be represented at the conference.
The Germans, as a nation, are often thought to be well organized.
Practically the whole nation watched the ceremony on television.

2 [S] a large group of people of the same race who share the same language, traditions and history, but who might not all live in one area:
the Navajo nation

national Show phonetics
adjective
relating to or typical of a whole country and its people, rather than to part of that country or to other countries:
a national holiday
Britain has more than ten national newspapers.
The company's national headquarters is in Rome.
The children were wearing traditional national costume/dress.
The government's view is that raising taxes now would not be in the national interest (= would not be good for the country).

national Show phonetics
noun [C usually plural]
someone who officially belongs to a particular country:
Thirty people, including six UK nationals, were killed in yesterday's plane crash.
All foreign nationals were advised to leave the country following the outbreak of civil war.

nationality Show phonetics
noun
1 [C or U] the official right to belong to a particular country:
She has British nationality.
What nationality are you?

2 [C] a group of people of the same race, religion, traditions, etc:
At the International School they have pupils of 46 different nationalities.

nationally Show phonetics
adverb
by or to everyone in a nation:
She's a nationally known columnist.

nationalism Show phonetics
noun [U]
1 the desire for and the attempt to achieve political independence for your country or nation
孫文之三民主義的這民族主義在台灣可能從缺
2 a great or too great love of your own country:
The book documents the rise of the political right with its accompanying strands of nationalism and racism.

nationalist Show phonetics
noun [C]
a person who wants political independence for their country

nationalist Show phonetics
adjective
wanting political independence for your country:
a nationalist movement

nationalistic Show phonetics
adjective MAINLY DISAPPROVING
having too much pride in your own country:
a nationalistic viewpoint