2007年10月12日 星期五

small-format vs big-box

Big Impact in a Small Format
by Thomas Ripsam, Alonso Martinez, and Carlos Navarro

New York, October 11, 2007 -- In Europe and Latin America, small-format convenience stores are changing the competitive landscape. Adept at catering to the tastes of growing niche demographics like single-head households and small families in urban areas, and with improvements in computerized ordering and increased procurement and supply chain efficiencies, small urban stores are no longer saddled with higher prices or lesser quality merchandise than their big-box counterparts. Wal-Mart and Publix are experimenting with the small-format idea in the U.S., which could present new growth opportunities for the retail market.


在美國稱大賣場等 方方大建築物為
big-box 而小型的便利商店 之建築物為 small-format
這種在歐洲和拉丁美洲都開始驚天動地的衝擊--正如台灣般

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