2008年9月23日 星期二

hard sell, skeptical reception

Buyout Plan for Wall Street Is a Hard Sell on Capitol Hill

The Fed chairman and the Treasury secretary got a skeptical reception to their calls to enact the financial rescue plan quickly.




LOS ANGELES — The hard sell worked. “Indiana Jones and the Kingdom of the Crystal Skull,” pushed by one of the biggest marketing campaigns in Hollywood history, sold an estimated $151.1 million in tickets in North American theaters over the five-day holiday weekend.


hard sell noun [S]
a method of selling in which the seller tries very hard to persuade the customer to buy something

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