2017年4月29日星期六

trivialize, soundbite/sound bites and bromides, cabin, white lie

'People think you're robotic'

Theresa May was asked not to use soundbites. She lasted 30 seconds

INDEPENDENT.CO.UK

New York Mayor Has Sharp Words for Both Candidates

By JIM RUTENBERG

Mayor Michael R. Bloomberg in his foundation’s offices. Of the presidential candidates, he said, “Their economic plans are not real.”

With his critical assessment of President Obama and Mitt Romney, Mayor Michael R. Bloomberg was speaking for voters who feel frustrated over a campaign that has been fought in sound bites and bromides as problems multiply.

trivializing effects of radio and TV made the art of soundbite important for him

SOUNDBITE (English) Eva Ng Kon Tia, Communications Associate, Nissan:

"Pivo2 is a concept car and it has been developed by Nissan based on market research that showed a lot of people have experienced difficulty with parallel parking, parking in general. So this car is revolutionary because the cabin rotates 360 degrees, so it allows you just to rotate the cabin, the wheels rotate as well and you just go straight through the parking. It's also an electric vehicle, so Pivo2 has been developed to have independence of 120 kilometres, so you can be health conscious and you know, saving the environment conscious."

Jan 29,

The Pope Embraces YouTube, Facebook

The Pope launches a YouTube channel and a Facebook page, but urges Catholics to beware not to "trivialise the concept or the experience of friendship."

A defence white paper in China

White lies

white lie
n.
An often trivial, diplomatic or well-intentioned untruth.

trivia
plural noun
unimportant details or information:
She has an encyclopedic knowledge of pop trivia.
I'm fascinated by the trivia of everyday life.

trivial
adjective
1 having little value or importance:
I don't know why he gets so upset about something that is utterly trivial.
Sexual harassment in the workplace is not a trivial matter.

2 describes a problem that is easy to solve:
Getting computers to understand human language is not a trivial problem.

triviality
noun
1 [C usually plural] something that is unimportant:
I'm a busy man - don't bother me with trivialities.

2 [U] lack of importance:
The prison sentence seemed rather harsh, considering the triviality of the offence.

trivialize, UK USUALLY trivialise
verb [T] DISAPPROVING
to make something seem less important than it really is:
I don't want to trivialise the problem, but I do think there are more important matters to discuss.

triv·i·al·ize (trĭv'ē-ə-līz') pronunciation

tr.v., -ized, -iz·ing, -iz·es.
To make or cause to appear trivial: tried to trivialize their criticisms.

trivialization triv'i·al·i·za'tion (-ə-lĭ-zā'shən) n.

soundbite
noun [C]
a short sentence or phrase that is easy to remember, often included in a speech made by a politician and repeated in newspapers and on television and radio:
Most politicians want to master the art of the soundbite.