“Until recently, Taylor Swift never struck me as worth worshiping. I couldn’t imagine worshiping a woman with bangs.” Anna Dorn learns to love Taylor Swift. https://lareviewofbooks.org/article/lack-of-charisma-can-be-comforting/
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He said the antiviral medication showed "early but very promising" results, but that social distancing remains "the most effective treatment against Covid-19 at this point".
SCMP.COM
Doctor who treated first US patient says new remdesivir study ‘promising’
Hospital group conducting clinical trials will await peer review before releasing more details, and doctor involved warns that drug is still no panacea.
By LOUIS UCHITELLE
The economy lost 524,000 jobs in December, bringing the total for 2008 to 2.6 million, and a rapidly deteriorating economy promised more in the months ahead.
Chief Cabinet Secretary Nobutaka Machimura said, "The promise was simplified during campaigning for the Upper House election." I suppose the government was just putting on a show for voters.
According to Health, Labor and Welfare Minister Yoichi Masuzoe, the promise was a "slogan" that showed "enthusiasm." "(When campaigning for an election), you can't say, 'I won't be able to deliver, but I'll try anyway,'" Masuzoe commented. At least he was honest.
All of the above was described in a story in The Winona Republican Herald on 21st December 1953. The story also reports Admiral Arthur Radford as describing the policy as the 'bigger bang for your buck' theory. This was an adaptation of Pepsi-Cola's 'More Bounce to the Ounce' slogan, which was introduced in 1950.
promise (BE EXPECTED)
verb
promise to be good/exciting, etc. to be expected to be good/exciting, etc:
It promises to be a really exciting match.
promise
noun [U]
when someone or something is likely to develop successfully and people expect this to happen:
His English teacher had written on his report that he showed great promise.
As a child I was quite a good dancer, but I didn't fulfil my early promise.
promising
adjective
Something which is promising shows signs that it is going to be successful or enjoyable:
They won the award for the most promising new band of the year.
"How's your new venture going?" "It's looking quite promising."
It's a great restaurant but it doesn't look at all promising from the outside.
NOTE: The opposite is unpromising.
slogan
noun [C]
a short easily remembered phrase, especially one used to advertise an idea or a product:
an advertising slogan
a campaign slogan
* Elias Canetti《群眾與權力》（Masse und Macht, 1960）黃漢青 陳衛平譯，臺北：成均，1982（大陸似乎前年才有翻譯本？）2015.10.30 讀第一章，驚覺slogan 的字源的說法：Early 16th century: from Scottish Gaelic sluagh-ghairm, from sluagh 'army' + gairm 'shout'. 這據說是空中群靈的叫聲。其實{牛津字典}說法比較可信，他們古蘇格蘭的戰爭時的叫陣等聲音。historical A Scottish Highland war cry.。
sloganeering
noun [U] MAINLY US DISAPPROVING
Without a coherent set of policies to persuade the electorate, the Republicans have resorted to sloganeering and empty rhetoric.
He said the antiviral medication showed "early but very promising" results, but that social distancing remains "the most effective treatment against Covid-19 at this point".
SCMP.COM
Doctor who treated first US patient says new remdesivir study ‘promising’
Hospital group conducting clinical trials will await peer review before releasing more details, and doctor involved warns that drug is still no panacea.
When historians come to write about the 2016 Presidential election, one moment may stand as emblematic of the Republican primary campaign. It occurred on May 2
By LOUIS UCHITELLE
The economy lost 524,000 jobs in December, bringing the total for 2008 to 2.6 million, and a rapidly deteriorating economy promised more in the months ahead.
Chief Cabinet Secretary Nobutaka Machimura said, "The promise was simplified during campaigning for the Upper House election." I suppose the government was just putting on a show for voters.
According to Health, Labor and Welfare Minister Yoichi Masuzoe, the promise was a "slogan" that showed "enthusiasm." "(When campaigning for an election), you can't say, 'I won't be able to deliver, but I'll try anyway,'" Masuzoe commented. At least he was honest.
A bigger bang for your buck
Meaning
More for your money.
Origin
Generals and political leaders have argued over the costs of the military since Adam was a lad. Their conversations have probably not changed much:
General: "Caesar/My Liege/Mr President, we need more triremes/cannons/nuclear weapons."
Emperor/King/President: "The people need more olives/bread/iPads. Can't you manage with what you've got?"
Dwight D. Eisenhower faced something of a dilemma in 1953. He was a military man to his socks and was inclined to augment defence in the face of the perceived 'reds under the bed' threat, but he was also a Republican US president and, as such, politically wedded to cutting state spending. His solution was simple - increase the armed forces but decrease their budget. In ordinary circumstances that circle would be difficult to square. The solution that the US Joint Chiefs of Staff came up with, which they titled the 'New Look', was a policy of using nuclear weapons in any conflict bigger than what they called 'a brush-fire war'. That allowed them to radically reduce the numbers of servicemen and replace them with the comparatively inexpensive atomic bombs.
All of the above was described in a story in The Winona Republican Herald on 21st December 1953. The story also reports Admiral Arthur Radford as describing the policy as the 'bigger bang for your buck' theory. This was an adaptation of Pepsi-Cola's 'More Bounce to the Ounce' slogan, which was introduced in 1950.
Most sources credit US Defense Secretary Charles Wilson as the source of the expression 'a bigger bang for your buck'. These invariably point to him having used the phrase in 1954. Wilson could be the person who coined the phrase but 1954 is clearly too late and, until a pre-December 1953 source is found, the phrase has to be logged as 'coined by Anonymous'.
The current form of the phrase, in which the 'bang' has become plural now that it has lost its nuclear connotations, is 'more bangs for your buck'.
promise (BE EXPECTED)
verb
promise to be good/exciting, etc. to be expected to be good/exciting, etc:
It promises to be a really exciting match.
promise
noun [U]
when someone or something is likely to develop successfully and people expect this to happen:
His English teacher had written on his report that he showed great promise.
As a child I was quite a good dancer, but I didn't fulfil my early promise.
promising
adjective
Something which is promising shows signs that it is going to be successful or enjoyable:
They won the award for the most promising new band of the year.
"How's your new venture going?" "It's looking quite promising."
It's a great restaurant but it doesn't look at all promising from the outside.
NOTE: The opposite is unpromising.
スローガン 2 [slogan]
noun [C]
a short easily remembered phrase, especially one used to advertise an idea or a product:
an advertising slogan
a campaign slogan
* Elias Canetti《群眾與權力》（Masse und Macht, 1960）黃漢青 陳衛平譯，臺北：成均，1982（大陸似乎前年才有翻譯本？）2015.10.30 讀第一章，驚覺slogan 的字源的說法：Early 16th century: from Scottish Gaelic sluagh-ghairm, from sluagh 'army' + gairm 'shout'. 這據說是空中群靈的叫聲。其實{牛津字典}說法比較可信，他們古蘇格蘭的戰爭時的叫陣等聲音。historical A Scottish Highland war cry.。
Definition of
slogan in English:
noun
sloganeering
noun [U] MAINLY US DISAPPROVING
Without a coherent set of policies to persuade the electorate, the Republicans have resorted to sloganeering and empty rhetoric.
- [名詞] ((主に米)) (世論に影響を与えるための)スローガンの作成［使用］.
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