2008年3月28日星期五

in store, storefront( shop front), wizardry, stylish force,

Mrs Morel always said the after-life would hold nothing in store for her husband: he rose from the lower world into purgatory, when he came home from pit, and passed into heaven in the Palmerston Arms.
Sons and Lovers - Edited out of the 1913 edition, restored in 1992

The Lauren line was the latest chapter in J. C. Penney’s remarkable turnaround over the last decade. The chain lost more than $900 million in 2003, and was nearly written off by Wall Street (and by middle America).
Since then, J. C. Penney has become a force in fashion. New in-store brands, like A.N.A., and East5th are considered as stylish as anything at Macy’s. And it has attracted big-name outside brands, like Liz Claiborne for women’s clothing and Sephora in the cosmetics department.

road maps for reform and turnaround

road map

Paul Lacy

Brooklyn Storefronts Change With Borough

By SEWELL CHAN

W. W. Norton has published “Brooklyn Storefronts,” a collection of 75 color photographs of small, independently owned stores throughout the borough.

2008/7/10

iPhone 3G. In stores Friday.

iPhone in store

07/6/27耶穌手機iPhone和其行銷鬼才
由於蘋果公司（它早半年將公司名中的”電腦”拿掉）的新產品iPhone要在紐約時間29日上市，關於它的Bits諸領域的報導和”紛”析，就是英文媒體之主流。

----紐約時報
Talk about hype. In the last six months, Apple’s iPhone has been the subject of 11,000 print articles, and it turns up about 69 million hits on Google. Cultists are camping out in front of Apple stores; bloggers call it the “Jesus phone.” All of this before a single consumer has even touched the thing.
---The iPhone Matches Most of Its Hype

----

紐約時報更專文報導該公司董事長作為行銷巫師之角色，使Jobs更突出：
Waiting for the Latest in Wizardry
By KATIE HAFNER
Apple, known for its marketing wizardry, has apparently convinced thousands of people that the iPhone is no ordinary phone.

紐約時報的Blog （部落/博客）名Bits (字面意是(數位)「位元」，它是關於 Business, Innovation, Technology and Society等領域的字母頭之縮寫) 是12記者組織合作。它有一則：「先聲奪人，一再大有斬獲」的說法：
June 27, 2007, 2:45 pm
Doing It First, Over and Over and Over
By Saul Hansell
Tags: Apple, iphone

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WIZARD
n. - 男巫, 鬼才, 術士
adj. - 男巫的, 有魔力的, 巫術的
日本語 (Japanese)
n. - 魔法使い, 奇術師, 名人, 天才

The noun wizardry has one meaning:
Meaning #1: exceptional creative ability
Synonym: genius
----
1. The art, skill, or practice of a wizard; sorcery.
2.
a. A power or effect that appears magical by its capacity to transform: computer wizardry.
b. Great ability or adroitness in a pursuit: a pianist gifted with technical wizardry.

storefront
noun [C] (UK shop front) US
the part of a shop which faces the road:
A number of storefronts were damaged in the riots.

force (INFLUENCE) Show phonetics
noun [C or U]
(a person or thing with a lot of) influence and energy:
He was a powerful force in British politics during the war years.
A united Europe, he said, would be a great force in world affairs.
LITERARY Fishermen are always at the mercy of the forces of nature (= bad weather conditions).

forceful Show phonetics
adjective
expressing opinions strongly and demanding attention or action:
The opposition leader led a very forceful attack on the government in parliament this morning.
She has a very forceful personality which will serve her well in politics.

forcefully Show phonetics
adverb
He argued forcefully that stricter laws were necessary to deal with the problem.

style (HIGH QUALITY) Show phonetics
noun [U] APPROVING
high quality in appearance, design or behaviour:
That car's got real style, which is no surprise considering how much it cost.
When she decides to do something, she always does it in/with great style.in-store Show phonetics
adjective [before noun]
happening or established inside a large shop, or available for customers to use or obtain inside a large shop:
an in-store bakery/cafe
in-store banking

in store 2

See definition in Oxford Advanced Learner's Dictionary