2023年7月10日 星期一

diesel, throttle, at full/half throttle, narrative, unreasonable hospitality


Including $25 payouts for iPhone 6 and 7 owners
The deal resolves dozens of "Batterygate" lawsuits

Nobel Prize-winning economist Robert J. Shiller sees this play out in the economy constantly. Shiller, Sterling Professor of Economics at Yale, in recent years has urged his colleagues to consider how popular narratives — simple stories, true and untrue — influence booms, recessions, and other economic events.2019/11/04



"Reason has discovered the struggle for existence and the law that I must throttle all those who hinder the satisfaction of my desires. That is the deduction reason makes. But the law of loving others could not be discovered by reason, because it is unreasonable."
-- from "Anna Karenina" (1875–1877)



Hazard: The control module for the throttle can fail and cause the electric ride-on vehicle to unexpectedly surge forward, posing a risk of injury to the user or a bystander.


McCain Tries to Define Obama as Out of Touch

By JIM RUTENBERG
A full-throttled effort by the McCain campaign to create a negative narrative about Barack Obama is being coordinated by veterans of President Bush’s 2004 bid.



He quotes the example of tyre company Firestone’s response to the introduction by Michelin of radial technology. Instead of embracing the new technology and all the changes that it implied, Firestone undertook more of the activities that had worked for it in the past, in the pre-radial era—extending its existing technology, making more tyres on existing equipment and keeping old factories working at full throttle. As Sull puts it, “It just dug itself an even deeper hole.”


008/01/29-17:01 日産ディ、1万7000台リコール=ヤマハもオートバイ
時事通信
日産ディーゼルは29日、トラックなど大型車14 車種の燃料装置部分に不具合があるとして、国土交通省 にリコール(回収・無償工業修理)を届け出た。

diesel 柴油 (此字原為為姓氏ディーゼル) 此種油燃燒效率高 可以排硫等過高
n.
A diesel engine.
A vehicle powered by a diesel engine.
The type of gasoline designed to power a diesel engine.

intr.v., -seled, -sel·ing, -sels.
To continue running after the ignition has been turned off, as when an open throttle supplies fuel to an engine that is still sufficiently hot to ignite it.
To drive a diesel-powered vehicle: We dieseled through the countryside.
To refuel a diesel-powered vehicle. Often used with up.

throttle
(thrŏt'l) pronunciationn.
  1. A valve that regulates the flow of a fluid, such as the valve in an internal-combustion engine that controls the amount of vaporized fuel entering the cylinders.
  2. A lever or pedal controlling such a valve.
tr.v., -tled, -tling, -tles.
    1. To regulate the flow of (fuel) in an engine.
    2. To regulate the speed of (an engine) with a throttle.
  1. To suppress: tried to throttle the press.
  2. To strangle; choke.
[Short for throttle valve, from throttle, to strangle, choke, from Middle English throtelen, probably from throte, throat. See throat.]




at full/half throttle
at full/half speed or power:
He's working at full throttle (= as hard as he can) to get the job finished.
The captain of the boat had his engines at full throttle.
throt・tle


 
 ━━ n. 【機】絞り弁, スロットル; のど.
at full throttle 全速力で.
━━ v. のどを締める; 窒息させる; 抑圧する; 【機】(絞り弁を)絞る, (車を)減速する ((back, down)).

narrate[T]
to tell a story, often by reading aloud from a text, or to describe events as they happen:
Documentaries are often narrated by well-known actors.
One by one the witnesses narrated the sequence of events which led up to the disaster.

narration noun
1 [U] the act of telling a story

2 [C or U] a spoken description of events given during a film or television programme:
Dame Judi Dench did the narration for the documentary.

narrative 
noun [C or U] FORMAL
a story or a description of a series of events:
It's a moving narrative of wartime adventure.

narrator



超乎常理的款待

 《超乎常理的款待:世界第一名餐廳的服務精神

Unreasonable Hospitality:The Remarkable Power of Giving People More Than They Expect》

  威爾.吉達拉 Will Guidara 著 廖月娟譯  2023/06/30天下文化出版

1.         作者簡介

  威爾‧吉達拉(Will Guidara),麥迪遜公園11號與NoMad餐廳前業主。「歡迎研討會」(Welcome Conference)共同創辦人;這是每年舉辦的款待座談會。曾共同著作四本食譜書;獲《克萊恩紐約商業周刊》(Crain's New York Business)評選列入「40歲以下的40位精英」(40 Under 40);也是《華爾街日報雜誌》(WSJ. Magazine)創新者獎項(Innovator Award)得獎人。目前與太太克莉絲蒂娜與女兒法蘭琪定居於紐約州哈德遜河谷(Hudson Valley)。

2.         譯者簡介

  廖月娟,美國西雅圖華盛頓大學比較文學碩士。曾獲誠品好讀報告2006年度最佳翻譯人、2007年金鼎獎最佳翻譯人獎、2008年吳大猷科普翻譯銀籤獎。翻譯生涯逾二十年,期許自己畢生以「科學的熱情與詩之精確」來翻譯。譯作繁多,包括《賈伯斯傳》、《你要如何衡量你的人生?》、《旁觀者》、《目的與獲利》等百餘冊。

3.         內容簡介

 吉達拉26歲那年到麥迪遜公園11號擔任總經理時,這間二星餐館正陷入瓶頸。11年後,這間餐廳不但獲得《紐約時報》四星級的評價、拿下米其林三星,甚至登上世界50大最佳餐廳的榜首。他如何締造這種史無前例的轉變?答案就是:在各個層面都要從優秀到卓越,達到「超乎常理」的地步。

 他更以款待精神為本,致力提攜團隊成員、關心顧客的需求,讓他們都真正感覺受到尊重、受到歡迎。即使是最基層的員工,也能像老闆一樣思考,做出對餐廳最好的選擇,並反應在待客態度上,帶來正向的實際回饋。

 本書提供眾多服務與領導心法,來自作者多年的寶貴心得。其中最關鍵的一項原則就是:人們想要獲得照顧的願望從未消失。讀者不但可以透過本書窺探高檔餐廳的幕後故事,也能學到如何在工作中找到力量與價值,精益求精、持續前進。

  書中的核心理念,簡單說就是把熱情和對細節的注重,以及對食物的嚴格要求,同樣投注在對客人的款待上。多數餐廳相對來說重視食物多於服務,威爾‧吉達拉做的最大改變,是把服務拉高到前所未見的層次。

  服務和款待有什麼區別?「服務是黑白的,款待是彩色的」;黑白著重在用專業和效率完成工作,彩色則是強調做的事讓客人感到喜悅。道理說起來簡單,要如何讓整個團隊都能認同,並以熱情投入這個目標呢?

  這理念的起源,來自於一天下午,有桌正在用餐的客人閒聊時提到,這次從歐洲來紐約的美食之旅吃遍了著名餐廳,唯一遺憾的是等下就要去機場了,但還沒吃到街頭熱狗。吉達拉聽到後就去街角處買了熱狗,並說服了主廚好好地擺盤上菜。

  當客人看到這份貼心時,驚喜地下巴都要掉下來了,比起餐廳曾經招待過的任何高檔食材都得到更高的滿意度;從這個熱狗的故事讓他們開始思考,如何系統化地專注在令客人難忘的款待方式上。美國作家瑪雅安傑洛說過:「人們會忘記你做了什麼,也會忘記你說了什麼,但永遠忘不了你帶給他們的感受。」

l   他主張新人都得從基層員工做起,才能了解餐廳的運作。

l   他下放權力,讓員工發揮創意,改善工作流程。

l   他從不邀功,利用所有機會讓員工獲得高層與外界的認可。

 在經營餐廳上,他致力提供令人驚喜又暖心的款待服務:

l   當顧客的航班被迫取消,無法出國度假,他把私人包廂變成私人沙灘。

l   西班牙家庭來訪時,他派人去買雪橇,把他們送到中央公園玩雪。

l   歐洲觀光客感嘆沒吃到紐約熱狗時,他親自跑去買,還擺盤送上桌。

 

目錄

賽門‧西奈克給讀者的一封信

01 歡迎來到款待經濟的世界

02 這個世界需要多一點魔法

03 意圖的非凡力量

04 啟發式的款待

05 餐廳與企業經營大不同

06 建立真正的夥伴關係

07 設定期望值

08 打破規則、建立團隊

09 刻意懷抱意圖做事

10 創造合作的文化

11 奔向卓越

12 關係很單純,但單純不容易

13 利用肯定的力量

14 恢復平衡

15 我們的生存之道:不斷進擊

16 縮短與人的距離

17 學習超乎常理之道

18 即興款待

19 擴展文化

20 回歸初心

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